РЕШУ ЦТ

Задание № 361

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (1).

1) was led2) has been led3) has led4) was leading

Задание № 362

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (2).

1) had already been published2) has already published3) was already publishing4) had already published

Задание № 363

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (3).

1) was almost finishing2) was almost finished3) had almost finished4) almost finished

Задание № 364

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (4).

1) was written2) is writing3) has been written4) wrote

Задание № 365

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (5).

1) had married2) were married3) have been married4) have married

Задание № 366

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (6).

1) has written2) wrote3) had written4) is writing

Задание № 367

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (7).

1) awarded2) has awarded3) was awarded4) has been awarded

Задание № 368

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (1).

1) а2) an3) the4) -

Задание № 369

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (2).

1) for2) on3) to4) -

Задание № 370

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (3).

1) on2) for3) to4) -

Задание № 371

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (4).

1) about2) to3) at4) -

Задание № 372

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (5).

1) а2) an3) the4) -

Задание № 373

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (6).

1) on2) at3) to4) for

Задание № 374

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (7).

1) а2) an3) the4) -

Задание № 375

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (8).

1) by2) to3) off4) with

Задание № 376

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Прочитайте предложения. Выберите один из предложенных вариантов ответа.

I don't mind ... . Do not worry, take your time!

1) wait2) to wait3) waiting4) waited

Задание № 377

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Прочитайте предложения. Выберите один из предложенных вариантов ответа.

Most people tell white lies ... not to hurt other people's feelings.

1) so that2) for3) so as4) since

Задание № 378

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Укажите номер подчеркнутого фрагмента, в котором допущена ошибка.

In general (1), the number of people who (2) live to be over one hundred (3) are increasing (4).

1) 12) 23) 34) 4

Задание № 379

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Укажите номер подчеркнутого фрагмента, в котором допущена ошибка.

Alison is a very happy person (1) and each time (2) she meets you (3) she greets you with that broad smile of her (4).

1) 12) 23) 34) 4

Задание № 380

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Укажите номер подчеркнутого фрагмента, в котором допущена ошибка.

The steady figures (1) of music sales were (2) around eight billions discs (3) a year (4).

1) 12) 23) 34) 4

Задание № 381

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Укажите номер подчеркнутого фрагмента, в котором допущена ошибка.

There's no use trying (1) to Squeeze yourself into clothes (2) that (3) are too small (4) for you.

1) 12) 23) 34) 4

Задание № 382

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Укажите номер подчеркнутого фрагмента, в котором допущена ошибка.

Sandra is the type of person (1) which (2) can't sit still on holiday (3) and is always on the move (4).

1) 12) 23) 34) 4

Задание № 383

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (1).

1) remain2) maintain3) use4) defend

Задание № 384

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (2).

1) lose2) waste3) spend4) miss

Задание № 385

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (3).

1) natural2) real3) physical4) ordinary

Задание № 386

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (4).

1) spirits2) moods3) tempers4) attitudes

Задание № 387

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (5).

1) short2) low3) strong4) soft

Задание № 388

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (6).

1) practise2) accept3) approach4) follow

Задание № 389

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (7).

1) close2) end3) make4) stand

Задание № 390

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (8).

1) put2) dress3) wear4) take

Задание № 391

i

Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (9).

1) ask2) require3) offer4) suppose

Задание № 392

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Развернуть

Прочитайте текст. Выберите один из предложенных вариантов ответа. Заполните пропуск (10).

1) afford2) let3) make4) allow

Задание № 393

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Прочитайте диалог. Ответьте на вопрос, следующий после диалога, выбрав один из предложенных вариантов
ответа.

Chris: I'm trying to talk Jan out of studying abroad next term.

Janet: That's a lost cause  — you know Jan when she has her heart set on something...

What does Janet mean?

1) Chris should consider studying abroad.2) Chris won't be able to change Jan's mind.3) Chris should try to get to know Jan better.4) Jan probably doesn't want to study abroad.

Задание № 394

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Выберите реплику-стимул, подходящую по смыслу к предложенной ответной реплике.

Yes, he seems to be out of sorts.

1) Has he sorted out all the files?2) Isn't he gloomy today?3) He isn't that sort of man, is he?4) He likes all sorts of things, doesn't he?

Задание № 395

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Установите соответствие между репликами-стимулами и ответными репликами. Выберите один из предложенных вариантов ответа. Одна ответная реплика является лишней.

РЕПЛИКИ-СТИМУЛЫ

ОТВЕТНЫЕ РЕПЛИКИ

1  — What do you think of your new job?

2  — Did you know there's a golf club in town?

3  — I'd like some information about your fencing classes.

4  — I'd love to try snowboarding once in my life.

A  — Certainly. What would you like to know?

B  — Really? Why's that?

C  — Never mind.

D  — To tell you the truth, it's quite difficult.

E  — That sounds like my kind of thing.

1) 1E2C3D4A2) 1D2B3C4E3) 1D2E3A4B4) 1E2A3B4D

Задание № 396

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Расположите реплики так, чтобы получился связный диалог. Выберите один из предложенных вариантов ответа.

A.  I'm afraid not. Fares go up after midnight - that's the law.

B.  OK. That’ll be £18.50.

C.  Look, I'm a bit short of money. Can you wait until I go to the cash machine over there? I went to the bank today, but I spent it all buying food for my birthday party tomorrow.

D.  How much? You've got to be joking!

E.  Just drop me off at the corner, by the supermarket.

F.  Don't worry, all I want is my fare  — but be quick. I've got to pick up another fare from the other side of town.

1) CABFDE2) CBFAED3) EFABDC4) EBDACF

Задание № 397

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§ 1. Claudio Bonifacio is a modern day treasure hunter. For most people, the title 'treasure hunter' more than likely brings to mind images of brave explorers fighting pirates to find a chest (сундук) full of sparkling jewels. But contrary to this stereotype, Bonifacio finds most of his bullion (gold and silver) in libraries full of ancient shipping records rather than with the help of the ancient magical map you might expect. He has spent many years searching the naval archives in Seville, from which he has located the positions of more than 2,500 sunken galleons  — the ships the Spaniards used to sail the high seas from the 15th to the 18th centuries.

§ 2. Bonifacio has turned his activities into a very profitable career. Such is his fame as a marine archeologist that he can demand very large fees. He provides the information he gathers out from his research to companies with the resources to raise the bullion from the wrecks. Bonifacio has worked for several Latin American governments, the Spanish government and the Italian national council.

§ 3. However, Bonifacio is unwilling to reveal the names of his private clients, or say how much money they have made from the wrecks. The reason for this is that they wish to remain anonymous due to uncertainty about ownership of the ocean floor (дно). Countries such as Honduras, where Bonifacio has discovered many wrecks, insist on their right to take all the treasures found in their territorial waters.

§ 4. Bonifacio is unsure of exactly how much bullion has been found by others as a result of his years of hard work, but he is sure that it must be many millions of dollars worth. "I hear reports," he says, "but in this type of work there is a great amount of secrecy, not only because of governments claiming the entire treasure, but also for tax reasons."

§ 5. Bonifacio's passion has also stimulated the discovery of old Spanish and Portuguese gold mines in South America, Mexico and the Caribbean. "In the 1560s and 1570s, he explains, "most of the gold and silver transported to Europe was stolen from the Incas and the Aztecs; but later, mines provided the main source of bullion. Mining technology in those days, however, was naturally very basic and the mines were not worked very efficiently. Most were eventually abandoned because it was believed there was no more gold to be found. Now, though, with modern day techniques, the world's mining companies are of course only too happy to pay me to search the records and find them! They know only too well that there is more than likely still plenty of gold just waiting to be discovered."

Развернуть

Прочитайте текст. Ответьте на вопросы.

Where does Bonifacio look for clues to hidden treasure?

1) in secret libraries2) on ancient maps3) in historical documents4)

Задание № 398

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§ 1. Claudio Bonifacio is a modern day treasure hunter. For most people, the title 'treasure hunter' more than likely brings to mind images of brave explorers fighting pirates to find a chest (сундук) full of sparkling jewels. But contrary to this stereotype, Bonifacio finds most of his bullion (gold and silver) in libraries full of ancient shipping records rather than with the help of the ancient magical map you might expect. He has spent many years searching the naval archives in Seville, from which he has located the positions of more than 2,500 sunken galleons  — the ships the Spaniards used to sail the high seas from the 15th to the 18th centuries.

§ 2. Bonifacio has turned his activities into a very profitable career. Such is his fame as a marine archeologist that he can demand very large fees. He provides the information he gathers out from his research to companies with the resources to raise the bullion from the wrecks. Bonifacio has worked for several Latin American governments, the Spanish government and the Italian national council.

§ 3. However, Bonifacio is unwilling to reveal the names of his private clients, or say how much money they have made from the wrecks. The reason for this is that they wish to remain anonymous due to uncertainty about ownership of the ocean floor (дно). Countries such as Honduras, where Bonifacio has discovered many wrecks, insist on their right to take all the treasures found in their territorial waters.

§ 4. Bonifacio is unsure of exactly how much bullion has been found by others as a result of his years of hard work, but he is sure that it must be many millions of dollars worth. "I hear reports," he says, "but in this type of work there is a great amount of secrecy, not only because of governments claiming the entire treasure, but also for tax reasons."

§ 5. Bonifacio's passion has also stimulated the discovery of old Spanish and Portuguese gold mines in South America, Mexico and the Caribbean. "In the 1560s and 1570s, he explains, "most of the gold and silver transported to Europe was stolen from the Incas and the Aztecs; but later, mines provided the main source of bullion. Mining technology in those days, however, was naturally very basic and the mines were not worked very efficiently. Most were eventually abandoned because it was believed there was no more gold to be found. Now, though, with modern day techniques, the world's mining companies are of course only too happy to pay me to search the records and find them! They know only too well that there is more than likely still plenty of gold just waiting to be discovered."

Развернуть

Прочитайте текст. Ответьте на вопросы.

How does Bonifacio make a living?

1) People employ him to raise bullion from shipwrecks.2) He sells information about the whereabouts of sunken treasure.3) He usually keeps a share of any bullion found.4)

Задание № 399

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§ 1. Claudio Bonifacio is a modern day treasure hunter. For most people, the title 'treasure hunter' more than likely brings to mind images of brave explorers fighting pirates to find a chest (сундук) full of sparkling jewels. But contrary to this stereotype, Bonifacio finds most of his bullion (gold and silver) in libraries full of ancient shipping records rather than with the help of the ancient magical map you might expect. He has spent many years searching the naval archives in Seville, from which he has located the positions of more than 2,500 sunken galleons  — the ships the Spaniards used to sail the high seas from the 15th to the 18th centuries.

§ 2. Bonifacio has turned his activities into a very profitable career. Such is his fame as a marine archeologist that he can demand very large fees. He provides the information he gathers out from his research to companies with the resources to raise the bullion from the wrecks. Bonifacio has worked for several Latin American governments, the Spanish government and the Italian national council.

§ 3. However, Bonifacio is unwilling to reveal the names of his private clients, or say how much money they have made from the wrecks. The reason for this is that they wish to remain anonymous due to uncertainty about ownership of the ocean floor (дно). Countries such as Honduras, where Bonifacio has discovered many wrecks, insist on their right to take all the treasures found in their territorial waters.

§ 4. Bonifacio is unsure of exactly how much bullion has been found by others as a result of his years of hard work, but he is sure that it must be many millions of dollars worth. "I hear reports," he says, "but in this type of work there is a great amount of secrecy, not only because of governments claiming the entire treasure, but also for tax reasons."

§ 5. Bonifacio's passion has also stimulated the discovery of old Spanish and Portuguese gold mines in South America, Mexico and the Caribbean. "In the 1560s and 1570s, he explains, "most of the gold and silver transported to Europe was stolen from the Incas and the Aztecs; but later, mines provided the main source of bullion. Mining technology in those days, however, was naturally very basic and the mines were not worked very efficiently. Most were eventually abandoned because it was believed there was no more gold to be found. Now, though, with modern day techniques, the world's mining companies are of course only too happy to pay me to search the records and find them! They know only too well that there is more than likely still plenty of gold just waiting to be discovered."

Развернуть

Прочитайте текст. Ответьте на вопросы.

What problem do Bonifacio's private clients face?

1) how exactly to raise the shipwrecks2) the possibility that they could be breaking the law3) Bonifacio's refusal to tell them everything they want to know4)

Задание № 400

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§ 1. Claudio Bonifacio is a modern day treasure hunter. For most people, the title 'treasure hunter' more than likely brings to mind images of brave explorers fighting pirates to find a chest (сундук) full of sparkling jewels. But contrary to this stereotype, Bonifacio finds most of his bullion (gold and silver) in libraries full of ancient shipping records rather than with the help of the ancient magical map you might expect. He has spent many years searching the naval archives in Seville, from which he has located the positions of more than 2,500 sunken galleons  — the ships the Spaniards used to sail the high seas from the 15th to the 18th centuries.

§ 2. Bonifacio has turned his activities into a very profitable career. Such is his fame as a marine archeologist that he can demand very large fees. He provides the information he gathers out from his research to companies with the resources to raise the bullion from the wrecks. Bonifacio has worked for several Latin American governments, the Spanish government and the Italian national council.

§ 3. However, Bonifacio is unwilling to reveal the names of his private clients, or say how much money they have made from the wrecks. The reason for this is that they wish to remain anonymous due to uncertainty about ownership of the ocean floor (дно). Countries such as Honduras, where Bonifacio has discovered many wrecks, insist on their right to take all the treasures found in their territorial waters.

§ 4. Bonifacio is unsure of exactly how much bullion has been found by others as a result of his years of hard work, but he is sure that it must be many millions of dollars worth. "I hear reports," he says, "but in this type of work there is a great amount of secrecy, not only because of governments claiming the entire treasure, but also for tax reasons."

§ 5. Bonifacio's passion has also stimulated the discovery of old Spanish and Portuguese gold mines in South America, Mexico and the Caribbean. "In the 1560s and 1570s, he explains, "most of the gold and silver transported to Europe was stolen from the Incas and the Aztecs; but later, mines provided the main source of bullion. Mining technology in those days, however, was naturally very basic and the mines were not worked very efficiently. Most were eventually abandoned because it was believed there was no more gold to be found. Now, though, with modern day techniques, the world's mining companies are of course only too happy to pay me to search the records and find them! They know only too well that there is more than likely still plenty of gold just waiting to be discovered."

Развернуть

Прочитайте текст. Ответьте на вопросы.

Bonifacio doesn't know the total amount of bullion found due to his work because

1) some of his clients won't tell him how much they find.2) governments never tell him the truth.3) he has never been particularly interested in knowing.4)

Задание № 401

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§ 1. Claudio Bonifacio is a modern day treasure hunter. For most people, the title 'treasure hunter' more than likely brings to mind images of brave explorers fighting pirates to find a chest (сундук) full of sparkling jewels. But contrary to this stereotype, Bonifacio finds most of his bullion (gold and silver) in libraries full of ancient shipping records rather than with the help of the ancient magical map you might expect. He has spent many years searching the naval archives in Seville, from which he has located the positions of more than 2,500 sunken galleons  — the ships the Spaniards used to sail the high seas from the 15th to the 18th centuries.

§ 2. Bonifacio has turned his activities into a very profitable career. Such is his fame as a marine archeologist that he can demand very large fees. He provides the information he gathers out from his research to companies with the resources to raise the bullion from the wrecks. Bonifacio has worked for several Latin American governments, the Spanish government and the Italian national council.

§ 3. However, Bonifacio is unwilling to reveal the names of his private clients, or say how much money they have made from the wrecks. The reason for this is that they wish to remain anonymous due to uncertainty about ownership of the ocean floor (дно). Countries such as Honduras, where Bonifacio has discovered many wrecks, insist on their right to take all the treasures found in their territorial waters.

§ 4. Bonifacio is unsure of exactly how much bullion has been found by others as a result of his years of hard work, but he is sure that it must be many millions of dollars worth. "I hear reports," he says, "but in this type of work there is a great amount of secrecy, not only because of governments claiming the entire treasure, but also for tax reasons."

§ 5. Bonifacio's passion has also stimulated the discovery of old Spanish and Portuguese gold mines in South America, Mexico and the Caribbean. "In the 1560s and 1570s, he explains, "most of the gold and silver transported to Europe was stolen from the Incas and the Aztecs; but later, mines provided the main source of bullion. Mining technology in those days, however, was naturally very basic and the mines were not worked very efficiently. Most were eventually abandoned because it was believed there was no more gold to be found. Now, though, with modern day techniques, the world's mining companies are of course only too happy to pay me to search the records and find them! They know only too well that there is more than likely still plenty of gold just waiting to be discovered."

Развернуть

Определите значение указанного слова в тексте.

claiming (§ 4)

1) demanding2) offering3) discovering4)

Задание № 402

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§ 1. Claudio Bonifacio is a modern day treasure hunter. For most people, the title 'treasure hunter' more than likely brings to mind images of brave explorers fighting pirates to find a chest (сундук) full of sparkling jewels. But contrary to this stereotype, Bonifacio finds most of his bullion (gold and silver) in libraries full of ancient shipping records rather than with the help of the ancient magical map you might expect. He has spent many years searching the naval archives in Seville, from which he has located the positions of more than 2,500 sunken galleons  — the ships the Spaniards used to sail the high seas from the 15th to the 18th centuries.

§ 2. Bonifacio has turned his activities into a very profitable career. Such is his fame as a marine archeologist that he can demand very large fees. He provides the information he gathers out from his research to companies with the resources to raise the bullion from the wrecks. Bonifacio has worked for several Latin American governments, the Spanish government and the Italian national council.

§ 3. However, Bonifacio is unwilling to reveal the names of his private clients, or say how much money they have made from the wrecks. The reason for this is that they wish to remain anonymous due to uncertainty about ownership of the ocean floor (дно). Countries such as Honduras, where Bonifacio has discovered many wrecks, insist on their right to take all the treasures found in their territorial waters.

§ 4. Bonifacio is unsure of exactly how much bullion has been found by others as a result of his years of hard work, but he is sure that it must be many millions of dollars worth. "I hear reports," he says, "but in this type of work there is a great amount of secrecy, not only because of governments claiming the entire treasure, but also for tax reasons."

§ 5. Bonifacio's passion has also stimulated the discovery of old Spanish and Portuguese gold mines in South America, Mexico and the Caribbean. "In the 1560s and 1570s, he explains, "most of the gold and silver transported to Europe was stolen from the Incas and the Aztecs; but later, mines provided the main source of bullion. Mining technology in those days, however, was naturally very basic and the mines were not worked very efficiently. Most were eventually abandoned because it was believed there was no more gold to be found. Now, though, with modern day techniques, the world's mining companies are of course only too happy to pay me to search the records and find them! They know only too well that there is more than likely still plenty of gold just waiting to be discovered."

Развернуть

Определите значение указанного слова в тексте.

basic (§ 5)

1) important2) reliable3) elementary4)

Задание № 403

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A few years ago, a company called Space Marketing came up with a plan to send a mile-long advertisement into space. Using light reflected from the sun, it would beam out a message as large as the moon that could be seen by every single person on the planet as it orbited the Earth.

This would have been one advert that couldn't have been thrown out with the junk mail or switched off by remote control. (1)___ Advertising standards agencies eventually decided not to allow Space Marketing to go ahead with their plans and they were forced to abandon them, but not before several major companies had made serious enquiries about launching their logos into space.

Space may indeed be the final frontier for advertisers, because on Earth we are already surrounded by advertising wherever we are and whatever we are doing. (2)___ There are the promises of health and vitality on the cereal packet weate from this morning, for example, and the ad that we saw on the side of the bus we caught to work. Most of the time, we are probably not even aware of these less obvious advertising tactics, but that doesn't mean that they aren't effective. (3)___ You are in a packed cinema, watching the latest Hollywood blockbuster. There are adverts before the film or during a break in the film, but are there any during the film? Well, look carefully at the make of car your favourite actor is driving. And what about his watch? Can you see what brand it is? Chances are, you can, and the company that owns the brand is likely to have paid thousands for it to appear in the film.

Whilst products are most often placed' in this way in movies and TV series, they also sometimes appear in music videos, video games, plays and even books. (4)___ You may not realise you are being influenced by a technique that sounds so simple, but advertisers consider product placement to be a highly effective form of advertising. After all, they would not be willing to spend as much money as they do on it if they didn't truly believe it worked.

In fact, associating products with cool, exciting lives seems to be one of the most common forms of advertising. (5)___

And let's not forget the power of pure entertainment (6)___ If the consumers are looking forward to the next 'episode' of an ad, once again the product has become associated with something 'cool" and is therefore likely to See a considerable rise in popularity.

So, whether Space Marketing eventually succeeds in launching ads into space or not is perhaps a less important issue than it might seem.

Развернуть

Прочитайте текст. Заполните пропуск (1) одним из предложенных текстовых фрагментов.

1  — Apart from the obvious adverts that we see every day on TV, on billboards and in newspapers and magazines, there is a whole 'other world' of advertising messages fighting for our attention.

2  — However, this is a truly inescapable form of advertising.

3  — To advertising executives and agencies, it would have cen 'a dream come true'.

4  — Take 'product placement', for example.

1) 12) 23) 34) 4

Задание № 404

i

A few years ago, a company called Space Marketing came up with a plan to send a mile-long advertisement into space. Using light reflected from the sun, it would beam out a message as large as the moon that could be seen by every single person on the planet as it orbited the Earth.

This would have been one advert that couldn't have been thrown out with the junk mail or switched off by remote control. (1)___ Advertising standards agencies eventually decided not to allow Space Marketing to go ahead with their plans and they were forced to abandon them, but not before several major companies had made serious enquiries about launching their logos into space.

Space may indeed be the final frontier for advertisers, because on Earth we are already surrounded by advertising wherever we are and whatever we are doing. (2)___ There are the promises of health and vitality on the cereal packet weate from this morning, for example, and the ad that we saw on the side of the bus we caught to work. Most of the time, we are probably not even aware of these less obvious advertising tactics, but that doesn't mean that they aren't effective. (3)___ You are in a packed cinema, watching the latest Hollywood blockbuster. There are adverts before the film or during a break in the film, but are there any during the film? Well, look carefully at the make of car your favourite actor is driving. And what about his watch? Can you see what brand it is? Chances are, you can, and the company that owns the brand is likely to have paid thousands for it to appear in the film.

Whilst products are most often placed' in this way in movies and TV series, they also sometimes appear in music videos, video games, plays and even books. (4)___ You may not realise you are being influenced by a technique that sounds so simple, but advertisers consider product placement to be a highly effective form of advertising. After all, they would not be willing to spend as much money as they do on it if they didn't truly believe it worked.

In fact, associating products with cool, exciting lives seems to be one of the most common forms of advertising. (5)___

And let's not forget the power of pure entertainment (6)___ If the consumers are looking forward to the next 'episode' of an ad, once again the product has become associated with something 'cool" and is therefore likely to See a considerable rise in popularity.

So, whether Space Marketing eventually succeeds in launching ads into space or not is perhaps a less important issue than it might seem.

Развернуть

Прочитайте текст. Заполните пропуск (2) одним из предложенных текстовых фрагментов.

1  — Apart from the obvious adverts that we see every day on TV, on billboards and in newspapers and magazines, there is a whole 'other world' of advertising messages fighting for our attention.

2  — However, this is a truly inescapable form of advertising.

3  — To advertising executives and agencies, it would have cen 'a dream come true'.

4  — Take 'product placement', for example.

1) 12) 23) 34) 4

Задание № 405

i

A few years ago, a company called Space Marketing came up with a plan to send a mile-long advertisement into space. Using light reflected from the sun, it would beam out a message as large as the moon that could be seen by every single person on the planet as it orbited the Earth.

This would have been one advert that couldn't have been thrown out with the junk mail or switched off by remote control. (1)___ Advertising standards agencies eventually decided not to allow Space Marketing to go ahead with their plans and they were forced to abandon them, but not before several major companies had made serious enquiries about launching their logos into space.

Space may indeed be the final frontier for advertisers, because on Earth we are already surrounded by advertising wherever we are and whatever we are doing. (2)___ There are the promises of health and vitality on the cereal packet weate from this morning, for example, and the ad that we saw on the side of the bus we caught to work. Most of the time, we are probably not even aware of these less obvious advertising tactics, but that doesn't mean that they aren't effective. (3)___ You are in a packed cinema, watching the latest Hollywood blockbuster. There are adverts before the film or during a break in the film, but are there any during the film? Well, look carefully at the make of car your favourite actor is driving. And what about his watch? Can you see what brand it is? Chances are, you can, and the company that owns the brand is likely to have paid thousands for it to appear in the film.

Whilst products are most often placed' in this way in movies and TV series, they also sometimes appear in music videos, video games, plays and even books. (4)___ You may not realise you are being influenced by a technique that sounds so simple, but advertisers consider product placement to be a highly effective form of advertising. After all, they would not be willing to spend as much money as they do on it if they didn't truly believe it worked.

In fact, associating products with cool, exciting lives seems to be one of the most common forms of advertising. (5)___

And let's not forget the power of pure entertainment (6)___ If the consumers are looking forward to the next 'episode' of an ad, once again the product has become associated with something 'cool" and is therefore likely to See a considerable rise in popularity.

So, whether Space Marketing eventually succeeds in launching ads into space or not is perhaps a less important issue than it might seem.

Развернуть

Прочитайте текст. Заполните пропуск (3) одним из предложенных текстовых фрагментов.

1  — Apart from the obvious adverts that we see every day on TV, on billboards and in newspapers and magazines, there is a whole 'other world' of advertising messages fighting for our attention.

2  — However, this is a truly inescapable form of advertising.

3  — To advertising executives and agencies, it would have cen 'a dream come true'.

4  — Take 'product placement', for example.

1) 12) 23) 34) 4

Задание № 406

i

A few years ago, a company called Space Marketing came up with a plan to send a mile-long advertisement into space. Using light reflected from the sun, it would beam out a message as large as the moon that could be seen by every single person on the planet as it orbited the Earth.

This would have been one advert that couldn't have been thrown out with the junk mail or switched off by remote control. (1)___ Advertising standards agencies eventually decided not to allow Space Marketing to go ahead with their plans and they were forced to abandon them, but not before several major companies had made serious enquiries about launching their logos into space.

Space may indeed be the final frontier for advertisers, because on Earth we are already surrounded by advertising wherever we are and whatever we are doing. (2)___ There are the promises of health and vitality on the cereal packet weate from this morning, for example, and the ad that we saw on the side of the bus we caught to work. Most of the time, we are probably not even aware of these less obvious advertising tactics, but that doesn't mean that they aren't effective. (3)___ You are in a packed cinema, watching the latest Hollywood blockbuster. There are adverts before the film or during a break in the film, but are there any during the film? Well, look carefully at the make of car your favourite actor is driving. And what about his watch? Can you see what brand it is? Chances are, you can, and the company that owns the brand is likely to have paid thousands for it to appear in the film.

Whilst products are most often placed' in this way in movies and TV series, they also sometimes appear in music videos, video games, plays and even books. (4)___ You may not realise you are being influenced by a technique that sounds so simple, but advertisers consider product placement to be a highly effective form of advertising. After all, they would not be willing to spend as much money as they do on it if they didn't truly believe it worked.

In fact, associating products with cool, exciting lives seems to be one of the most common forms of advertising. (5)___

And let's not forget the power of pure entertainment (6)___ If the consumers are looking forward to the next 'episode' of an ad, once again the product has become associated with something 'cool" and is therefore likely to See a considerable rise in popularity.

So, whether Space Marketing eventually succeeds in launching ads into space or not is perhaps a less important issue than it might seem.

Развернуть

Прочитайте текст. Заполните пропуск (4) одним из предложенных текстовых фрагментов.

1  — To a certain extent, this would not change a thing.

2  — The hope is to convince people to believe that if they can have the products, then they can have the cool, happy lifestyles of their heroes, too.

3  — Nowadays, many TV adverts have become more like soap operas with a series of humorous adventures complete with their own cast.

4  — Some advertising companies even employ 'cool hunters' or marketing professionals to find out for them exactly what young people find cool.

1) 12) 23) 34) 4

Задание № 407

i

A few years ago, a company called Space Marketing came up with a plan to send a mile-long advertisement into space. Using light reflected from the sun, it would beam out a message as large as the moon that could be seen by every single person on the planet as it orbited the Earth.

This would have been one advert that couldn't have been thrown out with the junk mail or switched off by remote control. (1)___ Advertising standards agencies eventually decided not to allow Space Marketing to go ahead with their plans and they were forced to abandon them, but not before several major companies had made serious enquiries about launching their logos into space.

Space may indeed be the final frontier for advertisers, because on Earth we are already surrounded by advertising wherever we are and whatever we are doing. (2)___ There are the promises of health and vitality on the cereal packet weate from this morning, for example, and the ad that we saw on the side of the bus we caught to work. Most of the time, we are probably not even aware of these less obvious advertising tactics, but that doesn't mean that they aren't effective. (3)___ You are in a packed cinema, watching the latest Hollywood blockbuster. There are adverts before the film or during a break in the film, but are there any during the film? Well, look carefully at the make of car your favourite actor is driving. And what about his watch? Can you see what brand it is? Chances are, you can, and the company that owns the brand is likely to have paid thousands for it to appear in the film.

Whilst products are most often placed' in this way in movies and TV series, they also sometimes appear in music videos, video games, plays and even books. (4)___ You may not realise you are being influenced by a technique that sounds so simple, but advertisers consider product placement to be a highly effective form of advertising. After all, they would not be willing to spend as much money as they do on it if they didn't truly believe it worked.

In fact, associating products with cool, exciting lives seems to be one of the most common forms of advertising. (5)___

And let's not forget the power of pure entertainment (6)___ If the consumers are looking forward to the next 'episode' of an ad, once again the product has become associated with something 'cool" and is therefore likely to See a considerable rise in popularity.

So, whether Space Marketing eventually succeeds in launching ads into space or not is perhaps a less important issue than it might seem.

Развернуть

Прочитайте текст. Заполните пропуск (5) одним из предложенных текстовых фрагментов.

1  — To a certain extent, this would not change a thing.

2  — The hope is to convince people to believe that if they can have the products, then they can have the cool, happy lifestyles of their heroes, too.

3  — Nowadays, many TV adverts have become more like soap operas with a series of humorous adventures complete with their own cast.

4  — Some advertising companies even employ 'cool hunters' or marketing professionals to find out for them exactly what young people find cool.

1) 12) 23) 34) 4

Задание № 408

i

A few years ago, a company called Space Marketing came up with a plan to send a mile-long advertisement into space. Using light reflected from the sun, it would beam out a message as large as the moon that could be seen by every single person on the planet as it orbited the Earth.

This would have been one advert that couldn't have been thrown out with the junk mail or switched off by remote control. (1)___ Advertising standards agencies eventually decided not to allow Space Marketing to go ahead with their plans and they were forced to abandon them, but not before several major companies had made serious enquiries about launching their logos into space.

Space may indeed be the final frontier for advertisers, because on Earth we are already surrounded by advertising wherever we are and whatever we are doing. (2)___ There are the promises of health and vitality on the cereal packet weate from this morning, for example, and the ad that we saw on the side of the bus we caught to work. Most of the time, we are probably not even aware of these less obvious advertising tactics, but that doesn't mean that they aren't effective. (3)___ You are in a packed cinema, watching the latest Hollywood blockbuster. There are adverts before the film or during a break in the film, but are there any during the film? Well, look carefully at the make of car your favourite actor is driving. And what about his watch? Can you see what brand it is? Chances are, you can, and the company that owns the brand is likely to have paid thousands for it to appear in the film.

Whilst products are most often placed' in this way in movies and TV series, they also sometimes appear in music videos, video games, plays and even books. (4)___ You may not realise you are being influenced by a technique that sounds so simple, but advertisers consider product placement to be a highly effective form of advertising. After all, they would not be willing to spend as much money as they do on it if they didn't truly believe it worked.

In fact, associating products with cool, exciting lives seems to be one of the most common forms of advertising. (5)___

And let's not forget the power of pure entertainment (6)___ If the consumers are looking forward to the next 'episode' of an ad, once again the product has become associated with something 'cool" and is therefore likely to See a considerable rise in popularity.

So, whether Space Marketing eventually succeeds in launching ads into space or not is perhaps a less important issue than it might seem.

Развернуть

Прочитайте текст. Заполните пропуск (6) одним из предложенных текстовых фрагментов.

1  — To a certain extent, this would not change a thing.

2  — The hope is to convince people to believe that if they can have the products, then they can have the cool, happy lifestyles of their heroes, too.

3  — Nowadays, many TV adverts have become more like soap operas with a series of humorous adventures complete with their own cast.

4  — Some advertising companies even employ 'cool hunters' or marketing professionals to find out for them exactly what young people find cool.

1) 12) 23) 34) 4

Задание № 409

i

Развернуть

Прочитайте текст. Выберите подходящее по смыслу слово из предложенных. B ответ запишите слово в той форме, в которой оно должно стоять в предложении. Помните, что каждое слово может быть использовано только один раз и что заданную форму слова необходимо изменить. Заполните пропуск (1).

POPULAR, EASY, RELY, SAFE

Ответ:

Задание № 410

i

Развернуть

Прочитайте текст. Выберите подходящее по смыслу слово из предложенных. B ответ запишите слово в той форме, в которой оно должно стоять в предложении. Помните, что каждое слово может быть использовано только один раз и что заданную форму слова необходимо изменить. Заполните пропуск (2).

POPULAR, EASY, RELY, SAFE

Ответ:

Задание № 411

i

Развернуть

Прочитайте текст. Выберите подходящее по смыслу слово из предложенных. B ответ запишите слово в той форме, в которой оно должно стоять в предложении. Помните, что каждое слово может быть использовано только один раз и что заданную форму слова необходимо изменить. Заполните пропуск (3).

POPULAR, EASY, RELY, SAFE

Ответ:

Задание № 412

i

Развернуть

Прочитайте текст. Выберите подходящее по смыслу слово из предложенных. B ответ запишите слово в той форме, в которой оно должно стоять в предложении. Помните, что каждое слово может быть использовано только один раз и что заданную форму слова необходимо изменить. Заполните пропуск (4).

POPULAR, EASY, RELY, SAFE

Ответ:

Задание № 413

i

Развернуть

Прочитайте текст. Заполните пропуск (1) только одним словом, подходящим по смыслу. Слово должно содержать не более 15 символов.

Ответ:

Задание № 414

i

Развернуть

Прочитайте текст. Заполните пропуск (2) только одним словом, подходящим по смыслу. Слово должно содержать не более 15 символов.

Ответ:

Задание № 415

i

Развернуть

Прочитайте текст. Заполните пропуск (3) только одним словом, подходящим по смыслу. Слово должно содержать не более 15 символов.

Ответ:

Задание № 416

i

Развернуть

Прочитайте текст. Заполните пропуск (4) только одним словом, подходящим по смыслу. Слово должно содержать не более 15 символов.

Ответ:

Задание № 417

i

Прочитайте текст. Выпишите по два лишних слова в порядке их предъявления в тексте.

The fax, I think, clearly has so enormous advantages over the past in that everything can be completed with greater. speed and without being the need to respond there and then and get caught chatting as happens on the phone.

Ответ:

Задание № 418

i

Прочитайте текст. Выпишите по два лишних слова в порядке их предъявления в тексте.

But I sometimes dislike when the fax's arrival, which seems to go on for a very long time. And when you get it, most of the information it is about how many sheets are coming or something of that kind.

Ответ:

Задание № 419

i

Переведите на английский язык фрагмент предложения, данный в скобках.

'Shall I wear the red or the blue dress?' '(Любое) would be fine.'

Ответ:

Задание № 420

i

Переведите на английский язык фрагмент предложения, данный в скобках.

Nobody seems to like Jessica, (не так ли)?

Ответ:

Централизованное тестирование по английскому языку, 2016